|When An Agent Says:||The Agent Means|
|“The buyer thought the house was too small.”||The Buyer found larger homes for the same price.|
|“They like the house but bought another”||The Buyer found other houses that were better values.|
|“They like the house but bought a new home”||Buyers will pay 10-15% more for a new house.|
|“They didn’t like the carpet”||The seller should replace the carpet due to age or color.|
|“They thought the yard was too small, the street way too busy…”||They found other homes with larger yards, quieter streets… for the same price.|
|“The home needs some work.”||The seller may need to make minor repairs or neutralize.|
|“They didn’t like the floor plan.”||They didn’t like the floor plan.|
Price objections are always clothed in differed terms.
The Seller’s Goal: To be the Very Best House in the Price Range.